How Many Mobile App Users Does Starbucks Have?

Patrick Burnett

Have you ever wondered how many people use the Starbucks mobile app? With the rise of mobile technology, mobile apps have become an essential tool for businesses to connect with their customers.

Starbucks, being one of the most popular coffeehouse chains in the world, has also embraced this trend by introducing a mobile app that offers a lot of features to its users. In this article, we will take a closer look at how many mobile app users Starbucks has and what features make their app so popular.

How Many Mobile App Users Does Starbucks Have?

As of October 2021, Starbucks has approximately 23.1 million active users of its mobile app in the United States alone. This number includes both iOS and Android users. The company has been experiencing steady growth in its mobile app usage over the years, with an increase of 11% from the previous year.

What Makes Starbucks App So Popular?

Starbucks’ mobile app is known for its user-friendly interface and multiple features that make it stand out from other coffeehouse apps. Here are some of the reasons why people are using their app:

Rewards Program

One of the most significant reasons why people use the Starbucks app is because it offers a rewards program that allows users to earn points for every purchase they make. These points can be redeemed for free drinks or food items at any Starbucks location.

Mobile Ordering

Another popular feature of the Starbucks app is its ability to order ahead and pick up your drink or food item without having to wait in line. This feature is particularly useful during busy hours when customers don’t want to waste time waiting for their order.

Payment Options

The Starbucks app also allows users to add money to their account and pay for their orders directly from within the app. This feature eliminates the need for carrying cash or credit cards, making transactions more convenient.


The Starbucks app allows users to customize their orders with various options such as milk alternatives, syrup flavors, and toppings. Users can also save their favorite orders, making it easier to reorder them in the future.

Location Finder

The app provides a location finder that helps users find nearby Starbucks locations along with store hours and contact information.

  • In conclusion,
  • Starbucks has around 23.1 million active users on its mobile app in the United States.
  • Their app’s popularity is due to its rewards program, mobile ordering, payment options, personalization features, and location finder.

If you are a Starbucks fan and haven’t tried their mobile app yet, we highly recommend giving it a try. With all these features at your fingertips, you won’t regret it!